Month: October 1998

Beeline Bikes offering bike assembly for Competitive Cyclist

SAN CARLOS, Calif. (BRAIN) — Beeline Bikes and Competitive Cyclist announced Wednesday that Beeline’s mobile bike shops are now available as an on-site assembly option for bikes purchased on Competitive Cyclist and Backcountry.com in select markets. Customers who purchase a bike on either site will be able to choose on-site assembly and personalized setup. Backcountry.com, …

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Recumbent trike maker TerraTrike hires Pale Morning Media for PR

GRAND RAPIDS, Mich. (BRAIN) — TerraTrike, which claims to be the largest U.S. manufacturer of recumbent tricycles and tricycle accessories, has hired Pale Morning Media to do public relations promoting its new designs. “TerraTrike was founded on the idea of building the most unique, comfortable and easy-to-use bicycles in the world, and along the way …

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Velofix to fulfill online bike orders for Eddy Merckx Cycles

Merckx joins BH, Spot, Elby, Ellsworth and other brands available through Velofix Direct. VANCOUVER, British Columbia (BRAIN) — Velofix has signed an agreement with Eddy Merckx Cycles to assemble and deliver bikes ordered through EMC’s website. The Belgian brand joins BH, Spot, Elby, Ellsworth and other brands in the Velofix Direct program, which was launched …

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Tom Barney, former Osprey CEO, joins Verde as agency launches consulting business

DURANGO, Colo. (BRAIN) — Tom Barney, the former CEO of Osprey Packs, has been appointed chief operating officer at Verde Brand Communications. Verde is branching out by launching a new venture, Verde Strategy, a strategic solutions consulting practice. Verde said the new business “addresses business growth opportunities for companies in the active outdoor lifestyle markets.” “Tom …

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Wilcockson recognized by cycling journalists' association

Peloton's editor at large was given the AIJC's Outstanding Achievement in the field of Cycling Journalism Award. BOULDER, Colo. (BRAIN) — Veteran cycling journalist John Wilcockson, the editor at large of Peloton Magazine, was recently recognized by the International Association of Cycling Journalists with the Outstanding Achievement in the Field of Cycling Journalism Award. Wilcockson was …

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