Month: February 1988

Carmichael's SoCal Book Tour

BOULDER, CO (BRAIN)—Chris Carmichael is visiting Southern California as part of a 20-city author tour and ride-along series in support of his new book “The Time-Crunched Cyclist.” October 1, 6:30 – 8 a.m. (ride and coffee stop) Helen’s Cycles 2501 Broadway Avenue Santa Monica, CA 90404 October 3-4, all day MS150 Ride San Buenaventura Park …

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Saris' New Distribution Strategy in Canada

MADISON, WI (BRAIN)—Saris Cycling Group has introduced a new dual distribution strategy that will offer Canadian independent bicycle dealers greater choice, flexibility and service options. Beginning October 5, Saris Cycling Group (SCG) product lines will be distributed and serviced by two distributors in Canada, with Cycles Lambert, Orange Sport Supply and Trek Bicycles each representing …

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ESPN Story Highlights Fixed Gear Culture

LAGUNA HILLS, CA (BRAIN)–And you thought ESPN just covered dunks, touchdowns and home runs. Not so fast my friends. Page 2 columnist Mary Buckheit delved deep into the fixie culture for an outstanding story. Click on link to read.

The 5th Spot

Number “5” is alive: World Bicycle Relief President F.K. Day made a humorous commitment to attendees at last Thursday’s forum, “The Power of Bicycles.” Because the organization is celebrating nearly five years with 55,000 new bicycles delivered, and with another 50,000-bicycle program just launched, Day joked that he was going to the roulette tables and …

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